The Keogh Review, a committee that has been set up to look at regulating the medical aesthetics industry to ensure best practice and protection for patients, is receiving support from numerous bodies working within the industry.
The British Association of Aesthetic Plastic Surgeons (BAAPS) has already offered their support and agreement with the Review, insisting the committee findings echo what they want the industry to offer too. This includes their call for proper training for those administering non-invasive procedures, administration by medical professionals only, and tighter regulation on advertising and the ways in which the procedures are sold.
Now two other organisations have lent their support – the Association of Aesthetics, Injectibles and Cosmetic Laser (AAIC) and the Cosmetic, Dermal, Aesthetic, Botulinum and Fillers Inspectorate (cdABFI) – in the belief that the industry should put up a united front.
Discussing their direct involvement in the Keogh Review, AAIC Managing Director, Chris Wade, said:
“We have presented to the Keogh Review and outlined our proposal for a training and recognition model, which would enhance the delivery of high quality, professional non-surgical treatments as well as public confidence in the sector.
“We can see no reason why adequately trained and responsible sector professionals cannot deliver treatments they have been delivering safely for years.”
This view was endorsed by Managing Director of cdABFI, Una Riley, who believes extra regulation will ensure greater consumer trust:
“We want the consumer to be able to make an informed choice and be confident of receiving high-quality treatment from qualified professionals.”
The findings of the Keogh Review are due to be released this month. It was set up to help to inform government policy however Westminster will not be under obligation to instill their recommendations.