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Botox injections, once a shameful secret among celebrities, is now becoming commonplace. In fact, it’s not just the elite or mega-wealthy who opt for specialty beauty treatments these days. In an article for the Yorkshire Post, Dr Paul Charlson, who works as the medical director of a specialist clinic near Brough, in Elloughton, was quoted as saying “Over the past year I’ve seen a marked increase in the number of people asking for this treatment. ” He goes on to say that “it’s not just image-conscious women who want to enhance their looks and turn back the clock by appearing younger in this way, men are keen to do the same.”

According to Charlson, clients who seek these treatments have high profile careers, or work in the public eye. These everyday celebrities are people like judges, members of the clergy, reporters, comics, public speakers and even people who give a lot of presentations at work. What began as a medical treatment to help puff up droopy eyelids that interfered with a patient’s vision, to stop abnormal muscle twitches or spasms or to prevent excessive sweating is now a common way to hide from mother nature and turn the clock back a few years.

One apprehensive patient was pleased that the procedure involved no bruising and that she left the office with nothing but teeny pinprick marks where the needles entered her skin. Thanks to a topical anaesthesia, however, she didn’t feel the injections at all. The Botox works slowly in the body, full effects are visible 3-5 days after the procedure. The results generally last a few months, but can last longer since clients may be able to retrain themselves to not use facial expressions that are making them wrinkle.

Some people are concerned about the safety of the procedure. Be sure to select a practitioner who is a member in good standing of the BACD. The British Association of Cosmetic Doctors ensures that its members are all registered with the General Medical Council and that they maintain ongoing education, to be sure they’re always working with the latest safety standards and scientific discoveries.

In addition to hiring a professional practitioner, patients should be sure that their caregiver discusses the procedure with them ahead of time and that they know what to expect every step of the way. Understanding what’s going to happen can prevent unhappy results down the line.