Botox® Training for Medical Professionals

Whether you are looking to kick-start your career in aesthetics or wanting to build your personal development and professional skills, try our award-winning Botox® training for medical professionals. We offer our foundation course to surgeons, doctors, nurses and dentists who have an up to date registration.

As an established training provider for over 16 years, Cosmetic Courses has trained over 6000 professionals in Botox ® and dermal filler techniques, supporting them to set up their own successful clinics.

Benefits of Enrolling on Botox® and Dermal Filler Training

Botox® and dermal fillers demand is increasingly high, showing to be a beneficial area to train in. The majority of UK cosmetic treatments undergone are non-surgical, so you’ll be entering into a thriving industry that’s set to grow even larger. Our highly qualified team provide all the training and support required, offering their expertise and advice to guide you on your journey into aesthetic medicine.

Benefits include:

  • Gain the skills and confidence to enter aesthetic medicine
  • Become your own boss and work flexible hours
  • Have more control over your career and future
  • Provide the care you want to give – including spending more time with patients
  • Enjoy fewer regulations than when working in the NHS
  • Receive your professional certification at course completion
  • Unlimited support and aftercare are available for both your clinical needs and business

We’ll help you to become fully equipped to forge the career you want in non-surgical cosmetic treatments and aesthetics, whether as a surgeon, nurse, doctor or dentist.

Why Choose Our Botox® and Dermal Filler Training Course?

Combining both practical skills and business knowledge, our popular Botox® and Dermal Filler Course can help you begin to build a career in aesthetics. Our Botox® Training for Medical Professionals will introduce you to basic dermal filler and Botox® treatments (Juvederm and Allergan Botox®) which are highly sought after in the industry, giving you the foundation knowledge you’ll need.

Training involves:

  • A one day course
  • Interactive training in small groups
  • Led & supervised by an expert trainer
  • Practical, hands-on training for dermal filler and Botox injections using live models
  • Fully functioning clinic environment
  • CPD certificate provided on successful completion
  • Held in a number of locations (Belfast, Buckinghamshire, Leeds, Birmingham, Nottingham and London)
  • Starter kits and supplies available to purchase or order upon completion

You’ll learn everything from facial anatomy and injection techniques to aftercare and how to market your own practice. The CPD certificate you receive is insurance company recognised (we partner with leading aesthetic insurance companies), allowing you to practice the techniques you’ve learned straight away once you have the right insurance in place.

Continue Your Aesthetics Training

You can choose to build on your aesthetics training later on, including our Foundation Follow on Day, bespoke one-to-one course, introduction to lip augmentation and Level 7 Qualification in Injectables (the foundation course is Part 1 of this).

Thousands of medical professionals have put their trust in us thanks to our renowned expert faculty at Cosmetic Courses. A hand-picked team from all different medical backgrounds chosen by Medical Director  and Consultant Plastic Surgeon, Mr Adrian Richards.

Book Your Botox Training Course Now

If you’re looking for the right dermal filler and Botox training for medical professionals, book our course now.

Every cosmetic procedure carries their own myths. Here we address the ones found with lip filler treatments, also known as lip augmentation.

“People will know I have had lip fillers”

It’s easy to search “celebrity lip fillers” and be bombarded with an array of over-injected stars. Enough to want to make you stay away from a needle. The truth behind the pictures is that dermal fillers can look natural (some people just prefer it not to). With ease, a trained medical practitioner can give a subtle hint of volume and shape to your lips, producing the desired outcome.

We advise you to have an understanding of what you want to achieve from the treatment. Listen to your practitioners advice (they do know best after all!).

Most importantly, work with the face you have. There is no point turning up to an appointment thinking you will be coming out as Angelina Jolie. You will come out as you just with better lips!

[twenty20 img1=”18863″ img2=”18864″ width=”400px” offset=”0.5″]

“A foreign substance is being injected into my face”

This is not the case. There are many brands out there used for dermal fillers, all promising to give a fuller look. Look for the brands containing Hyaluronic Acid. A natural substance found in our bodies. The injections containing this simply reintroduce it into our bodies. This stimulates our natural hyaluronic acid to work hard in providing a fuller, plumper look.

At Cosmetic Courses we work with Juvederm. A leader in the dermal filler market. Their fillers contain no unnatural substances, just a big old dose of a synthetic version of our bodies own hyaluronic acid.

“Only people with thin lips get fillers”

The most common use for lip fillers is to plump out thinner lips. Although they can do much more than that. Fillers can contour your mouth, define a cupids bow, hydrate dry lips & add symmetry to your face. The possibilities are endless…

“I’m too young/old for fillers”

Fillers are known for the anti-ageing qualities. The hyaluronic acid triggers collagen in the skin to rejuvenate the chosen areas. As well as this it’s also enhancing the area, adding volume.

Many celebrities of all ages use fillers as part of their beauty regime. From Jennifer Aniston preventing ageing to the infamous Kylie Jenner lips.

“My lips will feel strange afterwards”

Another popular lip filler myth. Apart from the swelling after your treatment (which can last up to a day). Your lips will feel back to normal. Some patients even forget they have had their lips done unless they look in a mirror!

“When the filler wears off will my lips be even smaller than before?”

Filler top ups can be done after the previous treatment has dissolved. You can stop having lip fillers completely without any side effects. Your lips will return to their natural size, they won’t be smaller than when you first started having treatment. The hyaluronic acid introduced by the injection will dissolve slowly over time leaving you with your natural lips.

“Lip fillers are irreversible”

As long as you have hyaluronic acid based dermal fillers, the effects will not be permanent. As discussed above, your body naturally breaks down the filler over time. Along with this, if you are unhappy with your results there is always the possibility to instantly dissolve the filler using a substance called Hyalase. This is almost always unnecessary but gives you the peace of mind that there is an option to reverse the filler if required.

Lip Fillers at Cosmetic Courses

before and after lip filler

Cosmetic Courses is the UK’s leading cosmetic training provider offering high quality lip fillertreatment at a third of the high street cost. As a model you will be in the capable hands of our experienced aesthetic trainers as doctors, dentists and nurses are taught the art of lip augmentation.

If you’re interested in becoming a model for lip filler treatment at Cosmetic Courses then register your interest here and someone will be in touch to discuss the details with you.

One of the first areas of our face to suffer from the ageing process is our cheeks. We lose that plumpness, which leaves us feeling and looking older than we should. The perfect treatment to re-introduce this volume and sculpt your cheekbones is hyaluronic acid cheek fillers.

Why do we lose facial volume as we age?

As you age you lose a considerable amount of facial subcutaneous fat which can result in a loss of volume and elasticity. This in turn highlights hollow cheekbones which can cause someone to appear gaunt and tired-looking.

What are Dermal Fillers?

Dermal fillers are a hyaluronic acid based natural substance. A substance that is found within every person’s body. As we inevitably begin the ageing process the amount of hyaluronic acid found in the skin begins to diminish – causing skin to look tired and lose its youthful glow. Dermal filler injections reintroduce the hyaluronic acid back in to your body. Dermal filler injections can be used in a variety of areas to add volume to the skin. A popular area being the cheeks.

Sometimes the cheeks can look sunken and the face profile doesn’t meet your desired taste. Fillers help you to regain a youthful curve to the cheeks and a strong facial contour. It restores the lost volume and encourages a gentle lifting effect by injecting filler into the desired areas.

Which celebrities have had dermal fillers?

Dermal fillers are a very popular non-surgical procedure in the showbiz world. The quick fixes are perfect for busy schedules. It provides an uplifting effect whilst being a less invasive treatment than traditional plastic surgery.

celebrity fillers

What to expect from your treatment?

First things first, you will discuss with one of our expert practitioners the desired lCheek Filler Diagramook you want to achieve from cheek augmentation using dermal fillers.

The dermal filler injections will be injected across both sides of the face while focusing on target areas.

The treatment will last about 30-45 minutes. You may experience slight swelling and redness afterwards but this will go down within a couple of days.

Are cheek fillers painful?

As with all treatments it is expected that you will experience some slight discomfort throughout the procedure. A numbing cream will be applied to help reduce any pain. This will also help with pain after the treatment.

Which products do you use for cheek fillers?

We use Juverderm products for our cheek filler treatments. This is a highly recognised brand producing fantastic results.

Are cheek fillers permanent?

Dermal fillers are not permanent lasting approximately 12 months. The areas treated can then be “topped up” after this with further treatments.

How much does it cost?

You would normally pay approximately £400 per syringe of filler for cheek augmentation in a high street clinic but with Cosmetic Courses this is offered at almost 1/3 of the price from £125 per syringe.

Why become a model for cheek filler treatment?

If you think that you may benefit from cheek fillers and are considering becoming a cosmetic model, there are a number of reasons why Cosmetic Courses may be the right choice for you:

  • We are an award-winning training provider established for over 15 years
  • Our dedicated team of specialists are in the top 300 injectors in the UK at present
  • Our prices are highly discounted offering fantastic savings without compromising on quality
  • Flexible appointments available throughout the week and across the country
  • Advise and support after treatment if you have any concerns

Register your interest

Register your interest as a cosmetic model today by filling in our enquiry form or calling our friendly team who will be more than happy to discuss the treatment with you.

Are you considering dermal fillers but still researching your options? In this week’s blog we bring you everything you need to know about dermal fillers, right from A-Z…

A – Aftercare

After having dermal filler treatment it is extremely important to follow the aftercare advice down to a T! One of the hardest to follow is avoiding makeup for the rest of the day post-treatment. This prevents the introduction of infection into the injection sites. If you do need to wear makeup at any point we would recommend mineral-based foundation.

B – Benefits

There are a range of benefits associated with modern dermal fillers that we use at Cosmetic Courses. Firstly there is very little recovery time meaning you can resume your daily routine immediately after treatment. The treatment can be tailored to your needs and built upon over time. If you want a subtle, natural look this can be achieved in a single treatment but if you are looking for a more dramatic effect this can also be achieved over a course of treatments. It’s important to let your practitioner know which type of look you are aiming for so that a treatment plan can be designed specifically for you.

C – Cheek Augmentation

One of the most popular areas of the face to have dermal fillers is into the cheeks, known as a cheek augmentation. The reason for this is as we age we lose fat and therefore volume in the cheek area which can make you look hollow and can cause the skin to sag downwards. This sagging can cause more prominent lines in the lower face such as between the nose and mouth and the marionette lines. By injecting dermal fillers into the cheeks, they work to add volume back into the mid-face, improving the appearance of wrinkles and making your cheeks appear chiselled and rejuvenated.

D – Dermal FillersJuvederm smile

D is for dermal fillers of course! Dermal fillers replace volume that is lost during the ageing process. There are a variety of companies that produce dermal fillers and within each brand of filler there are different strengths. At Cosmetic Courses we use the Juvederm range of dermal fillers, which is a hyaluronic acid-based dermal filler. (Find out more about hyaluronic acid below!) The strength of your dermal fillers will be assessed according to your needs and desired outcome.

E – Effects

The effects of dermal fillers are immediate. However, the longevity of the effects can vary, depending on each individual, the type of dermal filler and the area that has been treated. Effects will last a shorter amount of time when the dermal filler is applied to the lips as there is a significant amount of movement in this area causing the filler to break down. We tend to say that the effects on average will last between 6-18 months on static areas such as the cheeks but 3-6 months for the lips.

F – Feet

Foot cushioning is one of the latest innovations using dermal fillers and is in demand by ladies who live and work in their heels. Nicknamed the ‘loub lift’ the treatment involves injecting dermal fillers into the sole of the foot to create a cushion and make wearing those killer heels much more comfortable!

G – Gorgeous

Dermal fillers should be used to enhance your natural beauty and make you feel gorgeous rather than make you look like a completely different person.

H – Hyaluronic Acid

The most popular type of dermal filler is made of hyaluronic acid which is a natural substance that occurs in the body. Hyaluronic acid is responsible for lubricating joints and skin tissue and gives you that plumpness in your skin. Over time the rate at which you produce hyaluronic acid slows down. Therefore by introducing it back into the skin via hyaluronic acid-based dermal fillers you can achieve a more youthful appearance. It is a completely natural substance and is broken down over time and assimilated back into your body. Hyaluronic acid is also able to hold 1000 times its own weight in water which is one of the reasons it’s so popular as a type of dermal filler!

I – Injection

The treatment is performed using a very fine needle which is inserted underneath the skin and followed by a slow injection of the dermal filler. The needle is extremely fine which minimises any pain but we also numb the treatment area prior to injection by applying topical anaesthetic cream.

J – JuvedermAllergan logo

Juvederm is a brand of dermal filler produced by Allergan; a global healthcare company that has pioneered developments of medical aesthetic treatments for more than 35 years. Juvederm is one of the most popular types of filler and can help refresh, lift and define different areas of the face.

K – Knowledge

Before you commit to any aesthetic treatment it is extremely important to do your research and make sure you know the ins and outs of the process and the recommended aftercare advice – hence our A-Z of dermal fillers!

L – Lip Augmentation

Another very popular area of the face to have dermal fillers is the lips, known as lip augmentation. Dermal fillers in this area can have two effects:

  1. Define
  2. Produce volume

If you are looking for more definition in your lips then you can have dermal fillers applied to the lip border, which is the edge of the lip. This treatment produces very natural results and a nice outline to your lips. However, if you are looking for more volume then you should ask for your lip body injected with the dermal fillers. The lip body is the actual pink part of the lip and by injecting dermal fillers into this part you can restore plumpness and achieve that perfect pout!

M – Mouth

There are five different areas around the mouth that we can inject with dermal fillers:

  1. Marionette lines – the lines which go from the corner of your lip towards your jowls
  2. Nasolabial folds – the lines which go from the corner of your nose to the corner of your mouth
  3. Oral Commisures – the very corner of your mouth which can give you that downturned look
  4. Peri-oral lines – the smoker’s lines which appear when you make a pout
  5. Chin augmentation – dermal fillers can be injected into the chin to reduce dimpling, or contour the shape.

N – Non-Surgical Facelift

With advances in dermal fillers we can now produce what’s known as a non-surgical facelift also known as the 8 Point Facelift or Liquid Facelift. This technique injects dermal fillers  into various points on the mid and lower face to produce an overall lift to the cheeks and jowl area. This is a slightly more expensive approach to dermal fillers than simply injecting one specific line or fold, however it provides an overall rejuvenated effect to the face rather than just focusing on one area alone.

O – Only at Cosmetic Courses

Cosmetic Courses is one of the only places where you can receive a high quality treatment at a discounted price. By becoming a model you can save up to £175 on your dermal filler treatment!

P – Permanent Fillers

A common misconception is that if you undergo lip filler you will end up looking like Leslie Ash. This is not the case. The difference between the fillers Leslie Ash had compared to what you would receive at Cosmetic Courses or any other high quality clinic is that Leslie Ash had permanent fillers injected into her lips rather than temporary ones. In her case the silicone set around the muscles in her lips and it is now impossible for surgeons to remove it. So it’s important to remember that ‘Permanent fillers cause permanent problems’ so always make sure you are being treated with temporary hyaluronic acid-based dermal fillers.

Q – Quick

The treatment itself is extremely quick usually taking only 30-45 minutes to complete. Results will be seen immediately but there will be some slight swelling and redness initially so true results can be seen approximately 2 weeks post-treatment.

R – Rhinoplasty

Dermal fillers can even be used to perform what’s known as a non-surgical rhinoplasty. A combination of Botox and dermal fillers can be injected into the nose to amend any contour irregularities or change the shape of your nose. Unlike a surgical rhinoplasty this is a much quicker procedure, is a lot less expensive and has very little downtime.

S – Smoker’s Lines

Dermal fillers can be used to correct smoker’s lines, also known as peri-oral lines. These are the vertical lines above the lip that appear when you pout. These are known as smoker’s lines because if you are a regular smoker and have been for some years, the continuous process of moving your lips into that pout position causes troughs in your skin which appear as wrinkles. Injecting these lines with dermal fillers, rejuvenates this area of the face.

T – Tear Trough Rejuvenationbefore after tear trough

Tear trough rejuvenation, also known as peri-orbital rejuvenation is most commonly used to reduce dark circle or tear troughs beneath the eyes which give a tired, sunken look. Dermal fillers are injected between the lower eyelid and cheek which will thicken the skin beneath and around the eye, resulting in a natural, brighter look.

U – Unwanted Lines

Dermal fillers can correct any unwanted lines across your face such as laughter lines or smiling lines. They will improve the appearance of your wrinkles and replace the volume that has been lost due to ageing.

V – Very Happy

We have had some very happy clients over the years including Liz who has had a range of treatments with us:

W – Women

Although a majority of the demand for dermal fillers is from females we are slowly seeing an increase in the demand for these types of injectable treatments from the male population.

X – X-rated

Dermal fillers are only licensed for patients aged 18 and over. Therefore if you are under 18 we would not treat you with dermal fillers at Cosmetic Courses.

Y – Your Face is Uniqueconsultation with mel

Everyone’s face is unique meaning treatment for each individual will be different. It is important to thoroughly discuss with your practitioner your aims and desires from treatment so that a bespoke treatment plan can be created specifically for your needs.

Z – Zero Cost

There is zero cost for a consultation at Cosmetic Courses. If you are unsure about which treatment would be best for you, or would just like to discuss your options then please feel free to visit us for your no-cost, no-obligation consultation.

Dermal Filler Treatment at Cosmetic Courses

If you’d like further information on dermal filler treatment at Cosmetic Courses then please contact us or if you would like to register as a model please fill in our registration form and one of our advisers will be in touch.


Cosmetic Courses are the UK’s largest training provider of non-surgical cosmetic skin treatments. With the cosmetic industry booming, the demand for our training courses has never been so high. Because of this increased demand, we are always in need of new models to join the team.

What do we mean by ‘models’?

For almost 15 years we have been training doctors, dentists, nurses and beauty therapists in a wide range of skin treatments. In order for these practitioners to advance their skills they require models to practice on under close supervision of our highly skilled aesthetic trainers. The main benefit for you as a model is the largely discounted prices. So if you’re looking to have anti-ageing or skin rejuvenating treatments but don’t want to break your bank balance, then becoming a model with Cosmetic Courses is a great alternative.

One of our loyal models, Liz explains why she loves being a Cosmetic Courses model:

Like a number of our models, Liz was considering having cosmetic skin treatments but couldn’t afford the high price tag associated with many of the procedures. That’s when she found Cosmetic Courses. Not only are you having treatment under the supervision of some of the most experienced aesthetic trainers at an award-winning training centre, but you get the treatment for a third of the price!

Liz has had a range of treatments with us, including:

  • Lip Fillers
  • Re-volumising Cheek Fillers
  • Upper Face Botox

“All the staff are very friendly, very proficient and efficient. They answer your questions, they look after you, nice relaxed atmosphere.” – Liz

Modelling for Cosmetic Courses

We have a wide range of cosmetic treatments available to our models including Dermal Fillers, Botox, Skin Needling and Facial Peels. These are offered in our 4 training centres across the UK: Princes Risborough in Buckinghamshire,  Alvechurch in South Birmingham, Harley Street in London and Bingley near Leeds.

If you are interested in registering to be a model please fill in our contact form and one of the team will be in touch to discuss upcoming appointments.


The Aurora Lift forms the basis of our advanced facial rejuvenation training – both for our team at Aurora Clinics, and our delegates at Cosmetic Courses.

It’s used by our trainers in their own clinics, and to date remains the best method our Clinical Director Adrian Richards has found to achieve natural results from non-surgical treatment.

It gives us a blueprint for treatment, helping us focus on the important areas to achieve the most natural and long-lasting facial rejuvenation.

So what is the Aurora Lift?

The Aurora Lift essentially involves looking at the face as an A-frame (see picture below) and treating it accordingly, using a combination of Botox and facial fillers.

A FrameWith age, facial volume migrates gradually southwards. This changes the shape of the face from the inverted triangle of youth, with its apex facing down, to the traditional triangle of middle age and beyond, with its apex facing up.

Using the A-frame concept, we’re able to focus on distinct treatment areas to effectively counter this ageing triangle inversion.

It involves subdividing the face into areas which lie along the limbs of an extended ‘A’. To achieve the most harmonious facial rejuvenation, we ask our practitioners and delegates to focus on these areas.

 Aurora Lift points for facial rejuvenationThe A-frame Zones for Facial Rejuvenation
  1. Glabella
  2. Cheeks
  3. Nasolabial Folds
  4. Marionette Lines
  5. Pre Jowl Salcus


The apex of the A is located over the glabella. This is treated in most cases with our standard 5 point Botulinum toxin pattern. This involves a single sub-cutaneous injection over procerus and 2 into either corrugator.

We find that sub-cutaneous placement is more comfortable for the patient, produces less bruising and trauma and reduces the risk of toxin diffusion into orbit which can result in weakness of the eye muscles.


Working downwards, the next focus areas lie at the ends of the transverse limb of the A-frame – the cheeks.  Where possible, we ask clients to bring in old photos so we can assess their volume changes over time. Our aim is to restore their youthful volume, not add more than they had as this can produce an unnatural appearance.

We restore lost volume with filler within each of the fat compartments of the cheeks. Our preferred method of delivery is with a blunt-ended cannula rather than a needle, as we believe it gives us more control whilst minimising trauma.

Nasolabial Folds and Marionette Lines

Our next focus areas, along the limbs of the A-frame, are the nasolabial folds and marionette lines. Again our preference is a cannula, as there is only one point of entry and less trauma as a result.

Care must be taken not to add too much volume here, as excess volume in the lower face can age rather than rejuvenate.

Most patients treated with the Aurora Lift will also have toxin treatment to the depressor anguli oris muscle to upturn the mouth and reduce the amount of dermal filler needed.

Pre Jowl Sulcus

Finally, the base of the A-frame lies below the jowls. Again, our preference here is to use a moderate dose of toxin in this region to reduce the downward pull of the platysma on the jowls.

Find out more

At Cosmetic Courses, we teach the Aurora Lift at our bespoke advanced training sessions. Attend one of these hands-on training days and you’ll learn the principles of the A-frame approach, and how best to apply them to achieve harmonious pan facial rejuvenation for your clients.

For more information or to book a place on our advanced course, please contact the team on 01844 318317 or email [email protected].



With the industry growing at a rapid pace, there are now a number of training providers in the UK offering dermal filler courses.

All have slightly different approaches and course programmes, and with so much choice, it can be difficult knowing which one most suits your requirements.

To give you an idea of our approach, we thought we’d create a quick summary so you can get a feel for our dermal filler courses at a glance.

Who do we train?

While there are still no legal barriers to anyone learning to inject dermal fillers, at Cosmetic Courses we only train qualified medical professionals. That includes, but is not limited to:

  • Surgeons
  • Trainee Surgeons
  • Doctors
  • Dentists
  • Registered Nurses
  • Dermatologists
  • Ophthalmologists

We feel this is an important safeguard when it comes to injectable treatments. Only medical professionals have the necessary understanding of facial anatomy, as well as the knowledge and skills to recognise and deal with any complications that may arise.

What do our dermal filler courses cover?

All our dermal filler courses are combined with training in Botox. These two treatments are often used in tandem, so learning them together gives you a more nuanced understanding of how best to use them with your patients.

We offer two levels of training, depending on your level of experience.

a) Basic Botox and dermal filler training

If you’re new to the treatments, our Foundation level Botox and Dermal Fillers course gives you a thorough introduction to the products, as well as plenty of theory and practice in the techniques used for basic facial rejuvenation, corrective and enhancement treatments.

You’ll leave the one-day course able to offer:-

> Facial Rejuvenation

Smoothing frown lines and forehead lines; treating crows feet and squint lines (periorbital lines).

> Facial Corrective Treatments

Reducing lines around the mouth (perioral lines and oral commissures); softening lines running from base of the nose to the corner of mouth (nasolabial folds); treating frown and forehead lines; improving facial wrinkles.

> Facial Enhancement

Creating an enhanced natural lip border; producing a pout.

b) Advanced Botox and dermal filler training

If you’ve already completed basic training and are looking to learn more advanced techniques, our Advanced level Botox and Dermal Fillers course has more emphasis on practical hands-on experience.

By the end of this one-day course, you’ll be able to offer:-

> Advanced Dermal Filler Techniques

Combined filling (using different strengths of product to achieve optimum results); cheek augmentation; vermilion border enhancement; advanced peri-oral sculpting; cross hatching techniques; extended linear threading techniques.

> Advanced Botox Techniques

Cheek and jowl lifting; chemical brow lift; mental is treatments; treatment of platysmal bands; upper chest treatments; treatment of hyperhidrosis (excessive sweating).

We offer dermal filler courses at centres in Buckinghamshire, Leeds, Kent and Birmingham. For information about our training, our course tutors or centres, please don’t hesitate to gives a call on 01844 390110 or email [email protected].

We know we’ve missed a trick. By rights we should have written about PRP Therapy (a.k.a ‘Vampire Facelift’) last week, being Halloween and all.

But we’re not going to make the same mistake twice, and miss another opportunity to integrate our blog with something topical.

So this week, with the sound of fireworks ringing in our ears, we’ve decided it’s a good time to talk about Allergen’s new initiative to change the public perception of dermal fillers. It’s Project Dynamite.

About Project Dynamite

Industry leader Allergan recently decided to explore the public’s attitude to dermal fillers. Broadly, the goal was to understand people’s motivations for seeking filler treatment, as well as the reservations they might have about fillers.

They conducted extensive research, speaking to 2,000 women of all ages to gauge their opinions about dermal fillers. The findings have now been circulated, and Allergan are convinced they will revolutionise the marketing efforts of clinics and practitioners when it comes to fillers.

Here are the 3 most significant findings of their research, and what they could mean for you:

1. When women refer to filler treatment, the majority use “facial fillers” rather than “dermal fillers”

This is an interesting one, and the implications are simple. As medical professionals, we may be more inclined to refer to “dermal fillers”. But it’s important to speak the same language as your patients. When referring to the treatment on your website, brochure and any promotional materials, it is probably better to refer to the treatment as facial fillers if you don’t already. This will make your website more easily found, and your communications more relatable.

2. There’s a stigma attached to having fillers, mainly for two reasons – people are worried about them looking unnatural, and they don’t fully understand the treatment

It seems that many people need access to much more information about fillers. This represents a great opportunity for you. Fact sheets, Q&As, FAQs, videos, before and after photos, case studies, testimonials – all of these will mark you out as a great information resource. People are hungry for information on filler treatment, so use your website and social media channels to give them plenty of useful information and assuage their fears.

3. Women today feel more positive about ageing, and ageing well is more important than looking young 

Of the women Allergan spoke to, only 20% said they wanted to look five years younger. However, 41% said they wanted to look fresher and more radiant. This should be reflected in your marketing messages. Focusing more on the idea of fillers helping women look good for their age rather than looking younger will resonate more with your potential patients, and reflect the way they feel about themselves.

Cosmetic Courses are one of the UK’s most established training providers for medical professionals looking to enter the aesthetic industry. For more information on our dermal filler training, please contact us on 01844 390110 or email [email protected].

At Cosmetic Courses, our relationship with our course delegates doesn’t end when their training does. We believe in supporting all our delegates as they embark on the exciting journey of carving out a successful career in the field of aesthetics. From the practicalities of setting up in business, to furthering your repertoire of treatments, to finding and growing your client base, we’ve a comprehensive support network in place that means once you train with us, we’re there to help you every step of the way.

Although the quality of our aesthetic training has traditionally been our strong suit, we’ve listened to your feedback about wanting more help on the marketing side, and have responded by creating a new sister website to help you.

What’s the NCN – and how can it help you?

The NCN Homepage

The National Cosmetic Network ( is a specialist clinic finder website that allows people to find and compare reputable aesthetic clinics close to them.

Our aim with the site is twofold – to give patients an easy way to find the most qualified, reputable practitioners in their area, and to help practitioners of a high standard to increase their client base.

The website shares information on non-surgical treatments, from the most established skin treatments, anti-wrinkle injections and facial fillers, to treatments for excessive sweating and thread veins, as well as innovative treatments like PRP Therapy.

A search function then lets people find quality clinics in their local area that offer the treatments. So a well-written listing that showcases your credentials could attract plenty of new clients to you.

How to get your FREE listing on the NCN

To make sure only clinics with the highest professional standards are listed on the site, and safeguard people seeking treatment, only clinics we personally approve make it onto the NCN.

And because every practitioner who has completed training with us has demonstrated they meet the required standard, we give all Cosmetic Courses delegates a free 6-month listing on the NCN for the treatments they have trained in.

When you complete any course from our varied programme, you will automatically be given a free listing on the site to help your potential patients find you.

Please feel free to take a look at the NCN website, and let us know what you think on our Facebook page. If you’d like any more information on the NCN, or any of our training courses, please get in touch with the team on 01844 390110 or email [email protected].

We’re delighted to announce the addition of an exciting new training course to our programme. We’re now able to offer training in the innovative 8 Point Lift – with our next course on 22nd September.

The technique is also known as the Liquid Lift, Fluid Facelift or Non-Surgical Facelift, and takes a more holistic approach to facial revolumising using dermal fillers.

Where the standard approach to facial revolumising involves injecting fillers into localised areas where the need for volume is most evident – for example, plumping up thinning lips or filling nasolabial folds – the 8 Point Lift takes a more comprehensive approach that is individually tailored to each patient.

Looking at the face as a whole, the practitioner treats not only the locally affected areas (the symptoms of volume loss), but addresses the root cause – a loss of volume throughout the mid and lower face.

What does 8 Point Lift treatment involve?

The treatment uses Allergan’s 2nd generation VYCROSS™ range of advanced dermal fillers, which are injected at eight key points on each side of the face.

In one appointment, the practitioner adds volume to the cheeks, softens nasolabial folds, lifts the corners of the mouth and firms the jawline and jowl area, giving the patient’s entire mid to lower face a noticeable lift.

Because the 8 Point Lift is individualised to each patient, with injections precisely adapted to fit the patient’s profile, the results are natural and in complete harmony with the face.

Results should be visible around 1-2 weeks after treatment, and can last for up to 18 months – longer than regular filler treatments.

Why add the treatment to your repertoire?

The treatment is incredibly popular in the USA and Brazil (where it was created by plastic surgeon Mauricio De Maio), and has only recently made its way to British shores.

There are currently a limited number of UK clinics offering the treatment, so training in the technique offers a great opportunity to enhance your reputation as a forward-thinking practitioner, and inevitably boost profits at your practice.



For more information on our 8 Point Lift training, please contact us on 01844 390110 or email [email protected].